Beyond the showroom, racetrack and driving seat, the world of Porsche, from past to present and into the future, can be discovered across the UK in a series of pop-up stores throughout the year. Following on from the latest pop-up at Gleneagles Hotel and Golf Resort in Scotland, Porsche Life has now taken up residence at Harrods in London.
Guy Cheston, Media Sales Director, Porsche Cars Great Britain comments, "Harrods' iconic exhibition windows are one of the most sought after and visited retail display areas in the world, and we're thrilled to showcase the latest Porsche models to our discerning, international clientele”.
Porsche Life is a relaxed and informal space where guests can discover what makes a Porsche unique. It introduces visitors to the brand by creating interactive environments that can be explored through a series of immersive experiences.
Guests will have the opportunity to discover both the 718 Cayman GTS and the Macan, as well as a 1:3 scale model of the Concept Study Mission E in the Future Lab area, where, through augmented reality technology, guests will be able to interact with the vehicle via a mobile device. Porsche Design will also be featured and include a showcase of the very latest products.
To discover Porsche Life for yourself, please visit Porsche in Harrods from now until 16 May 2018.
* Data determined in accordance with the measurement method required by law. Since September 01, 2018 all new cars are approved in accordance with the Worldwide Harmonized Light Vehicles Test Procedure (WLTP), a more realistic test procedure to measure fuel consumption and CO₂ emissions. You can find more information on WLTP at www.porsche.com/wltp. From 01 January 2019, all fuel consumption figures are shown as determined in accordance with WLTP. CO₂ figures will be shown as NEDC-equivalent values, as CO₂ based taxation will continue to be based on an NEDC value (derived from WLTP) until 06 April 2020. Fuel economy and CO₂ emission figures are only intended as a means of comparing different types of vehicles tested under the same test cycle. New WLTP homologated vehicles are therefore not directly comparable with any vehicles tested under NEDC.
Values are provided for comparison only. To the extent that fuel consumption or CO₂ values are given as ranges, these do not relate to a single, individual car and do not constitute part of the offer. Extra features and accessories (attachments, tyre formats etc.) can change relevant vehicle parameters such as weight, rolling resistance and aerodynamics which may result in a change in fuel consumption and CO₂ values. Additionally, weather and traffic conditions, as well as individual driving styles, can all affect the actual fuel consumption, electricity consumption, and CO₂ emissions of a car.